Discover our whole-food approach to fish oil: Wildly Pure® Wholemega.
Naturally Pure, Not Purified
New Chapter is proud to offer a whole-food approach to fish oil and an alternative to the fractionated, highly processed, and high-heat purified oils on the market today. From the pristine, protected waters of Alaska directly to you, Wholemega is 100% wild-caught salmon oil that is naturally pure.
With other fish oils, a high-heat chemical purification process can reduce the whole spectrum of Omegas, naturally occurring antioxidants, and vitamins found in Nature. The benefits of the original and pure “whole” may be lost forever. Wholemega delivers the whole natural Omegas, antioxidants, and vitamins found in Wild Alaskan Salmon—the good stuff that can be removed in other fish oils during processing.